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Post by varan27813 on Jan 9, 2024 23:57:02 GMT -5
Do you need to generate more leads? At HEM, our specialist can help you reach your lead-generation goals! Get in touch with us today. Now that you know the benefits of lead gen landing pages, you might wonder, “how do I create a lead generation landing page?” To create effective lead generation landing pages, defining a clear objective while considering your target personas is crucial. If needed, segment your audience to tailor your pages to their needs (parents vs. students, bachelor’s students vs. master’s students, etc.). Remember that the best landing pages for lead generation are designed with the target persona Phone Number List in mind, ensuring alignment with the established goal, which is then reflected in its call-to-action (CTA). Example: Even though these two landing pages are from Yorkville University, their design and information changes depending on their target audience: the page on the left targets older students looking to enter a counselling master’s program, while the page on the right targets a specific group of students looking for a career in interior design. Though both pages keep consistent branding, the particular elements (graphics, copy, CTA) of each page speak to the needs and interests of their target audience. Notice how the visuals of the design page are more object-oriented, and the photo used on the counselling page speaks about human connection and interaction.
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